How to Get From Software Idea to Product
Businesses ready to put their innovative technology idea into action turn their attention from understanding there’s a need for software or an app to putting the idea into action.
The app you’ve been dreaming of that could disrupt an industry (like Uber) just needs to be fleshed out.
The software innovation you know will drive your business to the next level—and keep it there—simply needs designed and built.
You can taste the success and smell the defeat of your competitors. The technology will drive your business for the next few years, and secure your job in the organization or your foothold in a new industry.
But who can you turn to in order to get the project done?
Options for developing software
Keeping the project in-house may be a viable option, but there are other, sometimes better, options from which to choose. Many businesses turn to onshoring, nearshoring or offshoring to employ contractors with the skills to design and build the software. Our free webinar, I Have an App Idea, Now What? takes a deeper look at some of those options available to you.
To outsource – or not to outsource?
With so much emphasis on the revolutionary nature of software, it should naturally follow that finding the talent to design a mobile app or software program would be easy.
In theory, you should be able to hire a programmer in-house for temporary projects, bring someone onboard full-time to manage development, or use someone who’s already on your team.
The truth is, however:
- The U.S. has a significant lack of talent to meet the demand for software developers.
- Even if your business had the funds to bring someone on fulltime, you’d be hard pressed to find an available developer.
In fact, finding talented app and software developers is a significant challenge for almost everybody with skin in the game. Software developers are in-demand and well paid. They’re often snatched away by companies with deep pockets and the ability to sweeten the deal with bonuses and perks.
In-house development projects are a reality for the select few.
The rest of us have to contend with finding an outsourcing that works for our budget, timeline and return on investment. Most businesses turn to outsourcing when:
- The company lacks the internal expertise.
- The employees lack the bandwidth to work on projects.
- The organization is facing a temporary or one-time project.
- It’s not the core business.
In the next few blogs, we’ll take a deeper dive into the reasons businesses outsource.